Clear thinking

Learn how to improve your proposals and win more business.

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24-Mar-2017: Learn the difference between a cover letter and an executive summary

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14-Mar-2017: Use the cover letter to show you’re the prospect’s ideal partner

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7-Mar-2017: Proposal cover letters are your one chance to make a first impression

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28-Feb-2017: In proposal writing as in art, there’s great power in simplicity

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21-Feb-2017: Pre-built frameworks make proposal case studies easier to produce and evaluate

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14-Feb-2017: Using a vendor comparison matrix can help improve your odds of winning

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7-Feb-2017: Use a competitive solutions matrix to improve your place in the features pecking order

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31-Jan-2017: Use process and engage leaders early to avoid cluttered proposals

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24-Jan-2017: Selecting reference projects for large proposals can be a complex puzzle—a matrix makes it easier

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17-Jan-2017: Identify and take advantage of RFPs issued as nearly identical copies of previous versions

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