Clear thinking

Learn how to improve your proposals and win more business.

 

Many bid teams put off attending to the “odds and ends” of bid responses—required documents, resumes, project sheets, etc.—resulting in a harrowing last-minute rush. Here's a better way.

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When managing RFPs with several appendices and schedules, use an action matrix to assign responsibility for each document to a team member.

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Avoid duplicating effort on large proposals by identifying content that’s requested multiple times throughout the RFP

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Take a tip from BBC news and use photographs with text overlays to create simple and powerful proposal visuals.

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Informal proposals offer rich opportunities to visualize your solution, process and competitive advantages—and to reuse the graphics many times.

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Informal proposals allow you to define the contents and organization. Use this to your advantage by satisfying all the evaluators’ likely questions.

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An informal proposal is your chance to make the sale before a purchase goes to bid—you just need to see the opportunity and address your prospect’s issues.

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Subject Matter Experts possess knowledge that’s vital to winning bids. It's important to know how to tap that resource.

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Follow a kick-off agenda that gives your team the complete proposal picture—from goals to strategy to details to direction

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Having the right people at proposal kick-off meetings makes team feel well supported and part of something important

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